Privacy Policy
Last Updated:
This Privacy Policy describes how Beamvivofauna, operating the ScreenSpine brand at beamvivofauna.site, collects, uses, stores, and protects personal information when you access our computer posture guides, purchase digital products, or communicate with us from the United Kingdom and other regions.
1. Data Controller
The data controller responsible for your personal information is Beamvivofauna, located at 102, Wenlock Studios, Wharf Rd, London N1 7EU, United Kingdom. For privacy-related enquiries, contact support@beamvivofauna.site or call +442080588187.
2. Scope of This Policy
This policy applies to all interactions with ScreenSpine digital posture guides, including the Desk Setup Blueprint Guide, Monitor and Chair Alignment Toolkit, Complete Screen Posture Masterclass, website browsing, newsletter sign-ups if offered, and customer support channels. It does not apply to third-party websites linked from our pages.
3. Information We Collect
We collect only information necessary to deliver posture education products and maintain our services:
- Identity and contact data: full name, email address, telephone number when voluntarily provided.
- Transaction data: products purchased, order dates, payment confirmation references processed by secure payment partners.
- Communication data: messages submitted through contact forms regarding desk setup, alignment kits, or general posture questions.
- Technical data: IP address, browser type, device information, pages visited, and referral URLs collected through cookies and similar technologies as described in our Cookies Policy.
- Usage data: download activity for digital guides, access timestamps, and support ticket history related to posture guide materials.
4. Legal Bases for Processing (UK GDPR)
Under UK data protection law, we process personal data on the following bases:
- Contract performance: to fulfil orders for ScreenSpine posture guides and provide download access.
- Consent: where you tick the contact form consent box or accept non-essential cookies.
- Legitimate interests: to improve our ergonomic content, prevent fraud, and secure beamvivofauna.site, balanced against your rights.
- Legal obligation: to maintain records required by UK tax and consumer regulations.
5. How We Use Your Information
We use personal information to process guide purchases, deliver digital files, respond to posture-related enquiries, send order confirmations, provide customer support, analyse website performance, develop new ergonomic educational content, comply with legal obligations, and protect against unauthorised access or misuse of our systems.
6. Product-Specific Processing
When you purchase a ScreenSpine posture kit, we process your email to send download links and licence terms. Workshop or live session components may require scheduling data. We do not collect health records or clinical data; our products are educational resources about computer posture and workspace ergonomics only.
7. Sharing and Disclosure
We do not sell personal data. We may share information with:
- Payment processors handling GBP transactions under contractual confidentiality obligations.
- Hosting and email delivery providers supporting beamvivofauna.site infrastructure within the UK or EEA with appropriate safeguards.
- Analytics providers subject to data processing agreements and anonymisation where feasible.
- Law enforcement or regulators when legally required.
8. International Transfers
If data is transferred outside the UK, we ensure appropriate safeguards such as UK International Data Transfer Agreements or adequacy regulations are in place before transfer occurs.
9. Data Retention
Order records are retained for seven years to meet UK tax requirements. Contact form messages are retained for up to twenty-four months unless a longer period is needed for ongoing support. Marketing consents are kept until withdrawn. Technical logs may be retained for up to twelve months for security monitoring.
10. Security Measures
We implement encryption in transit via HTTPS, access controls, secure hosting environments, and staff training on data handling. No method of transmission over the internet is completely secure; we encourage strong passwords for any account features we provide.
11. Your Rights
UK residents may exercise the following rights by contacting support@beamvivofauna.site:
- Right of access to personal data we hold about you.
- Right to rectification of inaccurate information.
- Right to erasure in certain circumstances.
- Right to restrict processing in defined situations.
- Right to data portability for data processed by automated means under contract.
- Right to object to processing based on legitimate interests or direct marketing.
- Right to withdraw consent without affecting prior lawful processing.
You may lodge a complaint with the Information Commissioner's Office at ico.org.uk if you believe processing violates applicable law.
12. Children's Privacy
ScreenSpine products are intended for adults managing their own workspaces. We do not knowingly collect data from individuals under sixteen without parental consent. Contact us to request deletion if such data was provided in error.
13. Automated Decision-Making
We do not use automated decision-making or profiling that produces legal or similarly significant effects concerning posture guide customers.
14. Changes to This Policy
We may update this Privacy Policy to reflect product changes or legal requirements. Material changes will be posted on this page with an updated date. Continued use of beamvivofauna.site after changes constitutes acknowledgment of the revised policy.
15. Contact
Beamvivofauna, ScreenSpine, 102, Wenlock Studios, Wharf Rd, London N1 7EU, United Kingdom. Phone: +442080588187. Email: support@beamvivofauna.site.